Company Overview

Masana is the Xitsonga name for ‘Sunrise’, and is the symbolic of our role as major contributor towards a new dawn of sustainable energy solutions in South Africa.

Established in 2005; we supply tailored, innovative, and forward-thinking energy, fuel, and lubricants solutions; servicing a broad range of South African industry players. Our versatility, extensive operational experience and meaningful partnerships formed have paved the way for us to be an agile, market-leading energy solutions provider with the ability to think on its feet.

Masana is a majority black-owned entity; with a significant percentage of this ownership belonging to black women – a statistic we wear with pride.


As an energy solutions provider with a social conscience, corporate social investment plays a vital role in our long-term sustainability strategy. Through our Enterprise Development, B-BBEE and CSI initiatives; we continue supporting, investing in, and developing the communities we serve and operate in – ensuring a successful, sustainable future for all.

Masana's Journey

2005 - 2007
2008 - 2011
2012 - 2014
2015 - 2017
2017 - 2018
2020 & Beyond
Establishment & Growth
Masana was created as South Africa's first black-owned petroleum company
Strategic Change
Masana achieves level 2 B-BBEE status
Brand Awareness
New Brand & Modernised logo launched
Acquisition of Chemicals and Castrol Mining lubricant businesses from bpSA

Reorganisation and shareholder change
Capability Building & Growth Strategy
Strategy review and execution route to market focus

Acquisition of the bp reseller business

Execution of strategy
Launch of the bp FleetMove Plus and bp FleetMove Premium
Business Optimizations
Implemented new ERPM system

Enhancing capabilities to import and trade petrochemical products

Working closely with bpSA to strive towards a low-carbon, Net Zero future

Black Economic Empowerment

Masana is a majority black-owned entity; with a significant percentage of this ownership belonging to black women – a statistic we wear with pride.

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Black Employees
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Female Employees
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Black Ownership
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Black Woman Ownership


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bp Southern Africa:

bpSA's group history in South Africa can be traced back to the early 1920's. Besides being Masana's strategic partner, bpSA is one of the largest oil companies in the country; and our access to their national infrastructure enables us to offer a safer, more efficient distribution and delivery service to customers.

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Kwande Energy

Kwande Capital:

With origins in consulting for the Oil sector, Kwande Capital is a young, dynamic, and fast-growing group who invests in small to medium-sized companies with strong market shares and predictable cash flows. Kwande Capitals's primary focus is in the Energy sector.

Ata Capital:

Founded in 2012; Ata Capital (Pty) Limited is a leading private equity investment management firm, featuring significant broad-based black shareholding power (black majority ownership, black-managed).

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Masana Employee Share Trust:

The Employee Share Trust owns 14.5% of Masana. All employees who join Masana on permanent contracts become beneficiaries of the Trust and will receive share units. This level of employee shareholding means Masana is a B-BBEE company in the true sense of the term; by affording our employees an opportunity to participate in our growth of the company, through our Shares scheme.